Skip to main content

72% of event planners state that in-person events are vital to their marketing strategy. In fact, hosting events is one of the best ways for your organization to foster a positive workplace culture, improve employee engagement, and boost productivity all at once.

Key Takeaways

  1. E – Events can boost employee morale
  2. V – Validates the hard work of your team
  3. E Engagement and productivity soars
  4. N – Naturally provides employees with a purpose
  5. T – Treats your team to a much-needed break

A corporate function doesn’t need to be as stuffy as it sounds. Hosting a fun and lively event the right way is all it takes to advance and improve your company. Whether you want to bring in a hilarious master of ceremonies or fill the evening with chummy team-building activities, hosting an event can offer your organization countless benefits that can be otherwise hard to come by.

Keep reading, and I’ll share five ways that hosting an event can be beneficial to your organization!

See Related: 5 Event Hosting Ideas From A Corporate Emcee

#1. Events Can Boost Employee Morale

It’s important not to underestimate the power of a company event. Taking time to bring everyone in the organization together can be one of the best things you can do!

Great companies know that acknowledging and recognizing the efforts of their team is of the utmost importance.

And an event offers the perfect opportunity to give a heartfelt boost to employee morale.

The Foundation Of A Fantastic Corporate Event

If you want to start your event off on the right foot, you need to ensure you have a professional to run the show. That’s when it becomes crucial to bring in a master of ceremonies.

With an experienced corporate emcee at the helm, your audience will be able to enjoy a wonderfully interactive and adventurous experience.

Engaging in team-building activities and hilarious entertainment side-by-side will also help everyone grow a closer bond with the company.

Employee morale might seem like an abstract concept, but it’s the key to a happy workplace. By ensuring your team knows that their hard work is appreciated, you can make everyone’s mood lighter!

man smiling in a group of people wearing name tags conferences networking crowd important place customers main reason success connect own event benefits attendees community brand business benefit events#2. Validates The Hard Work Of Your Team

Let’s continue with our acronym, EVENT.

The second major benefit of hosting an event is that it offers the perfect opportunity to recognize and reward your team.

Let Your Team Know They Matter!

Validating the hard work of your team helps show them that their efforts truly matter.

That way, employees feel empowered and valued in their roles.

Any organization is only as good as the people who make it up. So, if your team feels appreciated and validated, they’re sure to thrive, elevating the company along with them!

group of people socializing and eating from outdoor event buffet benefits of events business event attending events thought leadership potential customers in person example sales brand attending community#3. Engagement And Productivity Soars

No company can be successful if engagement and productivity are lacking. However, events can have a big impact on the engagement levels of employees in the workplace.

The right event can inspire and energize your team, helping them rediscover their sense of belonging in the workplace.

That way, metrics like productivity and engagement can reach new heights.

Prioritizing Engagement From The Venue To The Office

Engagement is actually a big deal at any event.

45% of event organizers state that they prioritize attendee engagement above all else!

Bonus: 8 Ways An MC Can Help Your Team Stay Motivated This Summer

two employees talking outside in the evening sun existing customers key benefits target audience example people meet brand industry sales connect services value sales brand industry events events#4. Naturally Provides Employees With A Purpose

It’s hard for a company to thrive if the employees feel disconnected from it. Your team deserves to have a purpose in the workplace that extends past waiting for the time to hit 5 o’clock!

And events are perfect for connecting your team to their organization.

Events give employees a chance to build relationships with other workers, create a community with like-minded individuals, and share new ideas with other attendees.

Providing your employees with a purpose can drive your company to new heights by offering them a chance to learn, grow, and explore.

group of professionals smiling and clinking glasses daunting task potential leads new customers lead establish network host money showcase charity market attend success establish services events benefit#5. Treats Your Team To A Much-Needed Break

Even the best of us need a good break from the workplace every now and again. After all, it can get dull doing the same work day in and day out without a change of scenery.

An event gives your employees that much-needed break that they’re likely in dire need of.

With an entertaining and funny emcee running the show, your event will be a truly entertaining affair!

And when it comes down to it, that can truly satisfy your team and company in a profound amount of ways.

Wrapping Up

Events can give your employees and your organization a chance to thrive, prosper, and improve. All you need is the right speaker and a chance to bring everyone together!

Keep Reading: 3 Core Values Exercises To Lead Your Team Through With An Emcee

Adam Christing has been called “The Tom Brady of emcees.” He has hosted more than 1,000 company meetings, special events, gala celebrations, and more. He is the author of several books and founder of For more event tips, follow Adam Christing on InstagramFacebookPinterestLinkedIn, and YouTube.